Why Digital Nomads Are Choosing Lugano — and What They Look for in a Rental

Over the past few years, Switzerland has become an increasingly attractive destination for digital nomads — and Lugano is emerging as a standout city. With its Mediterranean feel, mountain views, and high standard of living, it offers something many remote workers crave: balance.

But what exactly draws nomads to Lugano, and what are they looking for in a rental?

The Lugano Appeal

  • Proximity to Italy, but with Swiss infrastructure
  • Calm, walkable neighborhoods that feel safe
  • Nature access (lakes, mountains, trails) just minutes from the city
  • A growing international community, especially in finance, design, and tech
  • Tax efficiency and top-tier internet infrastructure

What Digital Nomads Expect from a Rental

  • Fully furnished apartments, ideally with a workspace
  • Flexible lease terms — 1 to 6 months is ideal
  • Self check-in or keyless entry
  • Fast and stable internet, no compromises
  • Transparent pricing (no hidden fees or security deposits that exceed expectations)

How Landlords Can Meet the Demand

Most nomads don’t use traditional real estate agencies. They rely on modern platforms like mediumterm.ch, which allow them to browse listings, sign contracts digitally, and get immediate clarity on what’s included.

If you’re a landlord, tapping into this market means offering more than space — it means offering convenience, simplicity, and reliability.

Conclusion:

Digital nomads are no longer a niche group — they’re a fast-growing segment of the rental economy. Lugano has everything they want. The question is: does your property offer what they need?

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